We’ve compiled 5 Signs your demo is not achieving the goals you had in mind and tips on how to make your demo work for you!
YOUR SALES TEAM WON’T USE IT.
You’ve provided your sales team with an informative and dynamic demo that’s locked and loaded with all the necessary tools to attain success for them and for you…yet they still won’t use it. Here are five basic-but-essential questions to contemplate and act upon immediately if this is the case in your organization:
• Is the demo truly “sales-centric”?
• Is it easy to use?
• Is the content interesting and engaging?
• Is it succinct and to the point?
• Is there a call to action?
With this double whammy it’s time to reassess the efficiency of the entire demo, soup to nuts. Head-scratching after seeing equals a demo that’s not stating the facts clearly or memorably, rendering its functionality a failure. Autodemo’s methodology is about the deep dive, doing your homework and coming up with every single question that may be asked prior to execution. Once these questions have been vetted and enhanced to address any potential inquiries, then it’s time to begin the demo build out. After that, if you still find your sales calls are not returned, read and repeat: outreach, engagement and follow-through… outreach, engagement and follow-through…
YOUR LIVE DEMO RATES HAVEN’T IMPROVED.
Sound, solid and sales-friendly content is guaranteed to produce a positive effect on how your sales team actually demos your product. At Autodemo we develop informative and enlightening tools that deliver the often-needed extra “oomph” to fortify the sales force; a trickle down technique to make the demo – and the ‘demonstrator’ – their most captivating and charismatic. It’s entirely possible with our development process that ensures an “enlivened’ live demo process to ensure that both your prospects and the presenter are in sync with what your software has to offer for accelerates sales generation.
YOUR PROSPECTS CAN’T SEE IT.
It may as well be called “demo death”. If it won’t play on a the multitudes of devices every smart, savvy company supplies its teams, your deficient in every imaginable way. With the propensity of smartphones, tablets – you name it – an adept demo that adapts to any device is a must-have for 2012 and beyond. At Autodemo we’re all about demos for every device and our team of software developers and engineers ensure that the content of your demo, regardless of its layout requirements, et al, will perform and play beautifully on everything from an iPhone, iPad, i-this and an i-that. See for yourself with our free iPad app at http://bit.ly/PlnEvA.
Autodemo knows that if no tracking mechanism is properly put in place, your demo may as well reside in the Sahara desert. Excluding social media or email sharing capabilities is a mammoth mistake when building your demo, however when you include social media sharing functionality, you exponentially extend reach. Associates, clients, and prospects get instantaneous access to content that will make them advocates and “ambassadors” for brand. At the end of the day your prospects are more likely to trust recommendations from trusted colleagues when evaluating software solutions, therefore your demo may be the most important sales and marketing tool you and your audience can share.